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Salesforce CPQ (Configure-Price-Quote) API Guide

This Salesforce CPQ (Configure-Price-Quote) API Guide helps developers integrate, automate, and optimize the Configure, Price, Quote process with Salesforce's API.

Salesforce CPQ (Configure-Price-Quote) API Guide

Speed, accuracy, and automation are critical in today's competitive sales environment. Sales teams don't have time to configure products, calculate prices, or send quotes manually. They need tools that do the heavy lifting, and Salesforce CPQ API does precisely that.

But what if you want to take it a step further? What if you need to automate your quoting process or integrate Salesforce CPQ with other platforms, such as your ERP, billing, or eCommerce system?

That's where the Salesforce CPQ API, a powerful tool that empowers developers, architects, and integrators, comes into play.

What is Salesforce CPQ?

Salesforce CPQ stands for Configure-Price-Quote. It's a Salesforce product that helps sales reps quickly configure products, apply pricing rules, and generate professional customer quotes without leaving Salesforce.

It simplifies complex product offerings, automates pricing calculations, and removes the errors that often come with manual quoting.

The CPQ Process Includes:

  • Configure: Selecting product features, options, and bundles
  • Price: Applying discounts, pricing rules, and approvals
  • Quote: Generating a document or proposal ready to send

Salesforce CPQ is especially useful for businesses with complex pricing models, product dependencies, or large catalogs.

What is Salesforce CPQ API?

The Salesforce CPQ API is a set of programming tools and functions (Apex classes) that allow developers to interact with CPQ features using code.

It's designed for automation, system integrations, and building custom workflows that go beyond the standard CPQ interface.

In simple terms:

"The CPQ API gives developers the power to control quoting from behind the scenes."

Benefits of Using the CPQ API

Feature Description
Automation Generate quotes and documents automatically with no manual input
Integration Connect CPQ with your ERP, billing, or product catalog
Customization Build custom quote workflows and business rules
Bulk Processing Manage multiple quotes in one go using batch operations
Self-Service Enable customers to generate their quotes from portals

Real-World Example:

Imagine an eCommerce site for custom machinery. Instead of calling a sales rep, the customer uses a configurator on your site. That configurator calls the CPQ API to price the machine and returns an instant downloadable quote.

Everyday Use Cases for the CPQ API

  • Automatically create quotes when new opportunities are created.
  • Push quote data from an external app (e.g., SAP or Oracle ERP)
  • Apply custom discount logic based on user roles or products.
  • Auto-generate quote PDFs when a quote is approved.
  • Build a self-service quoting portal for partners or customers.

Key Components of the Salesforce CPQ API

Here are the most important Apex classes and what they do:

Apex Class Purpose
SBQQ.QuoteAPI Create and update quotes
SBQQ.ProductAPI Add and manage products
SBQQ.ConfigurationAPI Work with product configurations
SBQQ.QuoteCalculator Recalculate pricing and rules
SBQQ.QuoteDocument Generate quote PDFs and documents

Example: Creating a Quote via API

Let's say you want to create a quote automatically when an opportunity is created.

Here's a basic Apex example:

apex

SBQQ.QuoteAPI.QuoteRequest quoteReq = new
SBQQ.QuoteAPI.QuoteRequest();
quoteReq.OpportunityId = '006xxxxxxxxxxxx'; // your Opportunity ID

SBQQ.QuoteAPI.QuoteResponse quoteResp =
SBQQ.QuoteAPI.createQuote(quoteReq);
System.debug('New Quote ID: ' + quoteResp.QuoteId);

This code:

  • Takes the opportunity ID
  • Creates a new quote linked to it
  • Returns the new quote's ID

You can then use this ID to add products or generate documents.

Advanced API Features

Add products dynamically

apex

SBQQ.ProductAPI.ProductEntry entry = new
SBQQ.ProductAPI.ProductEntry();
entry.ProductId = '01txxxxxxxxxxxx';
entry.QuoteId = '0Q0xxxxxxxxxxxx';

SBQQ.ProductAPI.addProducts(new
List SBQQ.ProductAPI.ProductEntry {entry});

Recalculate quote pricing

apex

SBQQ.QuoteCalculator.calculate(quoteId);

Generate quote PDF

apex

SBQQ.QuoteDocumentRequest docReq = new SBQQ.QuoteDocumentRequest();
docReq.QuoteId = '0Q0xxxxxxxxxxxx';
SBQQ.QuoteDocument.generateDocument(docReq);

Important Notes and Limitations

  • The CPQ API works only in Apex, not through REST or SOAP APIs.
  • CPQ features must be licensed and installed in your org.
  • It requires proper user permissions and object access.
  • Complex logic or large data volumes may require asynchronous processing (using @future or Queueable Apex).

When Should You Use the CPQ API?

Scenario Requirement
CPQ API? ✅ Yes
Need full automation ✅ Yes
Complex integrations with external systems ✅ Yes
Just want to use the UI manually ❌ Not needed
Creating one-off quotes manually ❌ Use Salesforce CPQ UI
Need quotes in a customer portal ✅ Yes
Need to batch create/update quotes ✅ Yes

Who Should Use It?

The CPQ API is built for:

  • Salesforce Developers
  • Technical Architects
  • System Integrators
  • DevOps Engineers
  • Product/Quote Admins working on automation

Conclusion

The Salesforce CPQ API is a powerful tool for automating and customizing your quoting process. It lets you fully control how quotes are created, configured, priced, and delivered, all from your code.

"If your sales team depends on speed and accuracy, automating your quoting with CPQ APIs can be a game-changer."

Whether building a seamless customer portal or syncing quote data with your backend systems, the CPQ API offers the flexibility and control you need to shape your processes.

Need Help with Salesforce CPQ API Integration?

We're here for you at Differenz Force. Our Salesforce experts specialize in CPQ setup and customization, API-based automation, Integration with ERP, CRM, and billing systems, Quote document generation, and logic configuration

At Differenz Force, our Salesforce experts specialize in:

  • CPQ setup and customization
  • API-based automation
  • Integration with ERP, CRM, and billing systems
  • Quote document generation and logic configuration